• Metallica live in San Francisco 1983, with a young Dave Mustaine on lead guitar.

• Megadeth live in Berkeley 1984, Kerry King in tow.

• Layne Staley's final show with Alice In Chains in Kansas City 1996.

• Nirvana's legendary set at Reading Festival 1991.

These moments could have been footnotes — stories passed around at bars and record stores, slowly fading with the memories of the people who were there. Instead, they're immortal. Because someone had a camera.

That's what drives me.

Live music is the most honest art form there is. No second takes, no safety nets — just a band, a crowd, and a moment that will never happen exactly the same way again. My passion for live shows isn't just about being in the room. It's about making sure that room lives forever.

Today, a band's presence on social media can be just as important as their presence on stage. Great live footage isn't just a memory — it's content, it's credibility, it's proof that what you do matters. Through Live Cache Media, I partner with bands to document their performances and give them footage they can actually use: to grow their following, tell their story, and leave a mark on rock and roll history.

Because decades from now, someone should be able to look back at your show the same way we look back at Nirvana at Reading Festival. Like they were actually there.